When I was a kid, during one particular summer, I read two books a day. And one book a day does not sound like a quest to me, but like a wonderful hobby for anyone who has the time. Also this article is pure fluff.
Looked to me a bit like the article on Eddy Izzard running all those marathons--one has to admit the determination, but wonder whether it really has a point. As Bill Swift says, you do need to take the time. And as the article acknowledges, the goal imposes a limit on the books chosen. If you really have an urge to pick up _The Man Without Qualities_ or _Critique of Pure Reason_, well, wait for a different year.
Every year from 1994 through 2001, I read a minimum of 107 to a maximum of 159 new books per year, that does not include books I reread or that I didn't finish. The main thing I learned is that you need to take time to think about what you are reading and draw connections with other things for it to be very valuable.
