I love how "make the product" is step one. That's the easy part, right?
I also think the complete premise is off target. This guy is talking about selling a newsletter for $25/month.
Most high-quality magazines go for $25/year, or even less. And most of those magazines have large staffs generating quality (usually) content so that the customer is willing to part with that $25/year.
If this guy wants to sell me a weekly newsletter for $25/month, that better be one hell of a newsletter.
Unless the whole point of this article was describing how to fool people into buying a low-quality product. In which case, why not just go all the way and start pushing fake Viagra? You'll get a lot more than 300 "contacts" a day if you're spamming!
What the hell happened to "Make a quality product, promote that product, sell the product, improve the product, repeat"?
Then they probably have a staff working full time generating content for those newsletters?
I'm not doubting that there are newsletters worth $25/month, I'm doubting that creating a newsletter worth that is a one-man job. (And especially a one-man job where that one man spends most of his time making cold calls.)
Hey Nate. Sorry for the clarity issue. Running a $1M one-man operation is definitely pushing it; it's possible, but that's probably too much to put on one's shoulders. A typical $1M company probably has around 5 employees, which I should've mentioned. (The exact revenue per employee however should be based on your industry's averages to see how you fare with your competitors/industry)
I saw your post below, thanks for explaining a bit more of the context.
Sorry if I came through a bit cynical and sarcastic, reading your post I thought you were pushing a more get-rich-quick philosophy. Thanks for clarifying.
I also think the complete premise is off target. This guy is talking about selling a newsletter for $25/month.
Most high-quality magazines go for $25/year, or even less. And most of those magazines have large staffs generating quality (usually) content so that the customer is willing to part with that $25/year.
If this guy wants to sell me a weekly newsletter for $25/month, that better be one hell of a newsletter.
Unless the whole point of this article was describing how to fool people into buying a low-quality product. In which case, why not just go all the way and start pushing fake Viagra? You'll get a lot more than 300 "contacts" a day if you're spamming!
What the hell happened to "Make a quality product, promote that product, sell the product, improve the product, repeat"?