"I'm pretty happy with the amount of people that have been to it so far," he said. "The nature of the site is that each user's experience improves if they can get their friends to join it."

also

"While Zuckerberg promised that thefacebook.com would boast new features by the end of the week, he said that he did not create the website with the intention of generating revenue."

and

"Zuckerberg said that he hoped the privacy options would help to restore his reputation following student outrage over facemash.com, a website he created in the fall semester."