Such political statements never damage the brand for every citizen, but for some... | Hacker News

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andix 17 days ago | parent | context | favorite | on: Apple decided not to roll out Siri in EU after den...

Such political statements never damage the brand for every citizen, but for some.

Tesla is a good example. Elon Musk became political and anti-EU, which resulted in an irreparable damage of the Tesla brand in Europe. Not for everyone, but a big group of people would never again consider buying a Tesla. As a result Tesla lost market share in Europe.

Apple seems to be on the same path now.

lifty 17 days ago [–]

More like EU became anti-Musk. And Tesla had great sales in the first half of 2026 in the EU.

andix 17 days ago | [–]

Lol, no. Tesla might have "great sales", but other manufacturers grow faster.

edit: here are some stats https://eu-evs.com/marketShare/ALL/Groups/Bar

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