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Yeah, I’m happy I gave up, it’s just not possible to compete and the constant stress to try to keep up is not worth it.

(I built https://nelly.is as a solo founder without funding)

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The trick is niching down, this has always been the trick.

I think this used to be the trick, but now with AI it is such a general purpose technology I am not sure that makes sense. Users can “niche down” in a generic app, using prompts and configs.

It's still the trick. I've made millions per year since 2023 niching down into a small slice within the marketing industry with an AI product



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