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The hint is in the name.

In the early days they were social networks. The idea was to connect people. (The Facebook movie is called the Social Network…)

Now they’re social media. The idea is to push messages to you but this time the message is coming from a person you know so you’re psychologically more inclined to believe it.





Uber is a taxi company with no taxis, AirBNB is a hotel company with no hotels, and tiktok is a TV channel with no producers.



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