If, and that is a big if, American big tech decided to pull back from Europe, I wouldn’t be surprised if it ended up being a good thing for the local market in anything but the short term.
It’s very hard to compete with them (even in the local US market). Their disappearance from a market as big as the EU would likely spark competition.
They aren't overplaying their hand, or at least they aren't according to anything presented in that article. The author frets about some balance of power, but does not make a convincing case that the EU position is threatened in any way.
Less we also forget that US public sentiment is shifting. If anything, big tech needs to be careful.
If, and that is a big if, American big tech decided to pull back from Europe, I wouldn’t be surprised if it ended up being a good thing for the local market in anything but the short term.
It’s very hard to compete with them (even in the local US market). Their disappearance from a market as big as the EU would likely spark competition.