It's a huge mistake to buy into the argument that you need to sell at $0.99 to make any money. More than half of the top 100 paid apps on the store cost more than $0.99. Many of those cost >$5.
true, but as we have discussed, the apps at each position can get tenfold the sales of lower positions. selling 13k apps a day for 99c a la Ocarina is obviously advantageous over selling 200 a day for $10 each if you have the number 100 spot. No one is saying its impossible to make money with apps priced > 99c, its just a lot easier if they are
But the number one app on the store, the one selling "13k a day", costs $10 right now. The number 5 app costs $5. Clearly price is not the determining factor.