All else being the same, I would prefer to see personalized ads over not. It's not worth the incursion of privacy to me, but that said, I'd prefer to see ads for, say, clothes I might wear rather than perfume or prescription medicine.
No, not really. My only point was that in a vacuum, if I have to see ads, I would prefer to see ads that are relevant to me over seeing ads that are irrelevant to me. I do NOT think that this justifies the invasion of privacy, and I block trackers (and ads in general) whenever possible.