It has never worked for me. I ended up creating a not-motivated-to-do list.

Totally agree. But unlike traditional media, on the Web you can be a broadcaster too without any permission.

The problem is the "mass" part. While I agree that not needed approvals is a good thing, from the point of view of "massification", mass broadcasting just makes it go faster. You have the lowest-common-denominator on both ends of the communication channel. It strengthens the old joke about calling the TV an "idiot box": It has an idiot on both sides.

The reason the internet won't actually get as bad as TV is the lack of approvals, and relatively low cost even for good quality production. The problem is that it gets harder to find amongst all the bleep. Search engines help, but I have found some useful sites, by following links, that apparently aren't indexed by Google or DuckDuckGo.

Just because you need to a higher learning curve, doesn't mean it's wrong.